How can Public Relations research build trust with stakeholders?
Public Relations research is the systematic and strategic process of gathering, analyzing, and interpreting information to support communication goals and objectives. It can help you understand your stakeholders' needs, expectations, and perceptions, as well as measure the effectiveness and impact of your PR activities. But how can PR research build trust with stakeholders? In this article, we will explore four ways that PR research can help you establish and maintain trust with your target audiences.