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Here's how you can simplify communication of complex technical concepts to non-technical stakeholders in R&D.

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Conveying complex technical concepts in Research and Development (R&D) to those without a technical background can be challenging. It requires not only a deep understanding of the subject matter but also the ability to distill information into its most essential and relatable components. This article aims to guide you through simplifying the communication process, ensuring that your non-technical stakeholders can grasp the critical aspects of your R&D projects. By following these steps, you can bridge the gap between technical expertise and stakeholder comprehension, facilitating better collaboration and decision-making.

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Ho Leon Yoon

Formulations | Agrochemicals | Crystallisation | Pharmaceuticals | Microfluidics | Top R&D Voice 2024
Sahil Kulkarni

Upstream Process Development Scientist | Cell Culture & Bioreactor Operations | Biologics Drug Substance…
Muhammad Adnan

Manager Development LCI |Researcher |Trainer |Expert-Crop Protection| Product Development | X Jaffer Agro Services | X…

1 Use Analogies

Analogies are powerful tools for simplifying complex ideas. By relating a technical concept to something familiar, you help non-technical stakeholders form a mental picture that's easier to understand. For instance, you might compare a computer network to a city's transportation system, where data packets traveling through the network are like vehicles moving on roads, and routers are like intersections directing traffic. This approach makes the unfamiliar territory of R&D more accessible by connecting it to everyday experiences.

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Ho Leon Yoon

Formulations | Agrochemicals | Crystallisation | Pharmaceuticals | Microfluidics | Top R&D Voice 2024
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Simplifying communication is important when your area of expertise differs from that of your audience's, and using analogies of things they understand helps. For example, in discussing designing agrochemical formulations to meet passing criteria, I found it useful to discuss beverage-making at home as a close analogy for formulation science, adding ingredients and tweaking parameters within a constrained space to maximise consumer benefit and satisfaction while meeting other constraints. Crystallisation is encountered at home in the freezer when preparing trays of ice cubes. Analogies engage the audience and bring esoteric concepts closer to home.

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Sahil Kulkarni

Upstream Process Development Scientist | Cell Culture & Bioreactor Operations | Biologics Drug Substance Commercialization
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To truly simplify the communication of complex technical concepts to non-technical stakeholders in R&D, always use clear and straightforward language, avoiding jargon and overly technical terms. No need to sound smart. Break down the information into digestible parts, focusing on key points and essential takeaways. Use analogies and metaphors to relate complex ideas to familiar concepts. Incorporate visual aids, such as charts, diagrams, and infographics, to illustrate data and processes. Tailor your message to the audience's level of understanding and address their specific interests and concerns. Towards the end, make sure everyone has understood and address any questions.

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Muhammad Adnan

Manager Development LCI |Researcher |Trainer |Expert-Crop Protection| Product Development | X Jaffer Agro Services | X Arysta Lifescience
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Clarity, relevance, and engagement are required for communicating complicated technical concepts to non-technical R&D stakeholders. One thing which I have found vaulable that by breaking down the topic into simpler components and applying comparisons from common experiences. According to my experience that keep focus on the benefits and impacts rather than the technical details, demonstrating how the technology solves problems or enhances operations by using visual aids like diagrams, infographics, and charts to highlight essential points, making the material more accessible and understandable. Making the information relatable and easy allows you to effectively explain complicated to all stakeholders.

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2 Visual Aids

Visual aids such as diagrams, charts, and infographics can translate complex data into a digestible format. A well-designed graph can convey trends and patterns at a glance that might take paragraphs to explain in text. When discussing a new product's design, a prototype or 3D model can help stakeholders visualize the end result better than any verbal description. Remember, a picture is worth a thousand words, especially when you're trying to simplify technical information for a broader audience.

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Jirawat Pisitpongsa

Pioneering Design Collaboration | Shaping the Future of Architecture & Design.
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Visual communication is more powerful than you think. By creating images that reduce complexity Arrange work order like an assembly manual. Express yourself by using color to help understand the context of the work. If it is necessary to have an animation or even a transparent image to show the relationship of the outside and inside. All of these are communication techniques for good understanding. And I always use it. Through hand sketching

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3 Simplify Language

It's crucial to avoid jargon and technical terms that might confuse non-technical stakeholders. Instead, use plain language to describe R&D processes and outcomes. If you must use a technical term, immediately provide a simple definition. For example, if discussing 'machine learning', you could explain it as a way for computers to learn from data to make decisions, much like humans learn from experiences. Clear communication is about making sure your audience understands, not showcasing your vocabulary.

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4 Storytelling Approach

Storytelling can be an effective method for explaining technical concepts because it builds a narrative that people can follow. By creating a storyline around the R&D process, you make it more relatable and memorable. For instance, you could describe the development of a new technology as a 'journey' with challenges to overcome and milestones to achieve. This not only humanizes the technical work but also helps stakeholders connect with the project on an emotional level.

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5 Focus on Benefits

When discussing R&D projects with non-technical stakeholders, emphasize the benefits rather than the technical details. Stakeholders are often more interested in how the project will impact the business or end-user rather than the intricacies of its development. Explain how the technology will solve a problem, improve efficiency, or create new opportunities. By focusing on the practical applications and advantages, you make the technical aspects more relevant and understandable.

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6 Interactive Sessions

Interactive sessions such as workshops or Q&A meetings encourage dialogue and ensure stakeholders understand the technical concepts being presented. During these sessions, stakeholders can ask questions in real-time, allowing for immediate clarification. This also provides an opportunity for you to gauge their level of understanding and adjust your explanations accordingly. Interactive sessions create an environment of learning and engagement that is conducive to simplifying complex technical information.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Here's how you can simplify communication of complex technical concepts to non-technical stakeholders in R&D.

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1 Use Analogies

2 Visual Aids

3 Simplify Language

4 Storytelling Approach

5 Focus on Benefits

6 Interactive Sessions

7 Here’s what else to consider

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