Here's how you can showcase your creativity in digital strategy to your managers.

???? Forget the paintbrush, DATA is your new creative canvas! Impress managers with a Digital Strategy that's both audacious and analytical. Use these approach to make your Data sing: ?? Use data analytics to identify audience passions and hidden trends. ?? Data might show a surge in mobile browsing – your creative response? A captivating, bite-sized video campaign. ?? Analytics aren't just for pre-campaign planning. Track the impact of your creative ideas. ?? Creativity thrives on exploration. Use data to A/B test different creative approaches. Data reveals which "brushstrokes" resonate most. Data validates your creativity, painting a picture of success for your managers.

Great strategy is when you can show why the choices you made are significantly better than the status quo. The only way to demonstrate this is through core metrics that matter to the business. Be smart and connect every key activity of your digital strategy to the top line. That's where it starts, and that's where it ends.

Utilizing data creatively can significantly enhance your digital strategy and demonstrate your innovative approach to your managers. Start by collecting comprehensive data from various sources such as customer behavior, market trends, and campaign performance. Analyze this data to identify patterns, insights, and opportunities for creative solutions. Use data-driven insights to develop unique strategies that address specific business challenges or customer needs. Present your findings through compelling narratives that highlight how your creative use of data leads to actionable strategies and measurable outcomes.

Un caso debe tener 1. Historia, storytelling, por qué vale la pena escucharlo, que historia cuenta el caso 2. Contexto 3. Objetivos/ retos 4. Acciones ejecutadas 5. Resultados 6.Aprebdizajes 7. What's next?

Visual storytelling can greatly benefit digital strategists by simplifying complex concepts, making presentations engaging, showcasing creativity, highlighting results, and enhancing collaboration. This is achieved through using visuals like infographics, data visualizations, storyboards, explainer videos, and social media graphics. By incorporating these elements, digital strategists can effectively communicate their ideas, demonstrate the value of their work, and gain support from managers, ultimately leading to more successful outcomes

Incorporate successful case studies into your presentations to showcase your creativity in digital strategy. For example, I once developed a social media campaign that significantly increased our brand's engagement. By presenting the campaign's background, creative approach, and measurable outcomes, I was able to clearly demonstrate the effectiveness of my strategy. Sharing these real-world examples provides concrete evidence of your creative capabilities and shows your managers how your innovative ideas can lead to substantial success in digital strategy.