Here's how you can receive feedback without becoming defensive in a content strategy role.

Think of feedback as a free lesson. Imagine if every time you got feedback, you had to pay for it—suddenly, it feels a lot more valuable, right? This mindset shift can make you more appreciative of the insights you receive. Plus, remember that feedback is usually aimed at improving the final product, not criticizing your effort or creativity. It's a step towards honing your craft and staying ahead in the fast-paced world of content strategy.

Receiving feedback without becoming defensive, especially in a content strategy role, involves a mix of mindset adjustments and practical techniques. View feedback as an opportunity to learn and improve rather than a personal criticism. Be willing to consider different perspectives and ideas.

Only a good leader can embrace feedback gracefully. "Dare to Lead" by Brené Brown is a master guide to being a good leader. Here are the top 7 lessons from the book: 1. Embrace Vulnerability: Acknowledge and accept your emotions. It is normal to feel defensive but do not act out of it. 2. Cultivate Courage: Face feedback bravely and show gratitude. 3. Listen to Understand: Practice active listening and seek clarification. 4. Own Your Stories: Reflect on feedback and dig into your approach. 5. Act on Feedback: Implement changes & follow up. 6. Create a Feedback Culture: Encourage continuous, constructive feedback. It will normalize feedback & avoid tensions. 7. Depersonalize: Remember, you are more than your work. Hope it helps! :)

Objectiveness is the key to receiving feedback on any matter, not only content, but it's usually easier to lose it when we are talking about creative work. It's important to remember that the person giving the feedback is seeing your work with a different perspective than yours, which, in your case, will already be biased since you are the one that worked on it. Remember that a fresh perspective can always come handy when talking about content, and sometimes it may even be "life-saving", in terms of some mistakes that may have occurred in the process that can easily slip your mind as a creator.

Think of yourself as a content doctor. Just like a doctor doesn't take a diagnosis personally, you shouldn’t take content feedback to heart. The goal is to diagnose and treat the content issues to make it healthier and more effective. Use this perspective to maintain a cool, analytical approach that separates personal feelings from professional duties. Remember, staying objective allows you to see the big picture and make decisions that are best for the content and its goals.

écouter activement votre cible passe aussi par la reformulation pour être s?r.e de bien comprendre ses besoins. Ainsi, la personne se sent entendue dans ce qu’elle dit. Cela permet d’établir un lien de confiance. Faites-la parler et écoutez attentivement ses retours. ??

Think of active listening as a detective's tool. Just like detectives gather all the clues before drawing conclusions, you should gather all the feedback details before responding. This means putting aside your initial reactions and focusing entirely on understanding the other person's perspective. By doing so, you not only gain clearer insights but also show your colleagues that you value their input, which can strengthen teamwork and collaboration.

It's not mandatory to accept all feedback, and it's more than okay to disagree. It's normal that you have a different perspective because you are the one that was involved in the whole process of the content creation. Asking questions and having a polite conversation, may make the person understand that maybe some of their concerns were already considered in advance, and makes you feel connected at a certain level of thought process.

Questions are your map. By asking thoughtful questions, you navigate through the feedback maze, uncovering deeper insights and ensuring you fully understand the critique. This not only helps you make more informed improvements but also demonstrates your commitment to growth and collaboration. Remember, curiosity can be your greatest ally in transforming feedback into actionable strategies.

When a particular piece of feedback is unclear, ask direct questions about that specific aspect. For example, "Can you explain what you mean by the tone being too formal? Can you provide an example?" If applicable, ask how your current work compares with previous projects. For example, "How does this version compare to the last one in terms of effectiveness?" Thank the person for their feedback and for taking the time to help you improve. For example, "Thank you for your detailed feedback. It's really helpful."

Many people will discuss the feedback they receive in public, sometimes even online. Rarely is this the right approach - and certainly not immediately. Your initial reaction to constructive feedback may not be the one you would make if given 24 hours to think about it. So don't rush in as if you need your confidence bolstering. Instead, give your subconscious time to mull it over. You will be more likely to deal with the situation in a way that is less defensive and more productive.

Step away from the noise and give yourself the space to process the feedback thoughtfully. This quiet time allows you to detach from any immediate emotional reactions and see the feedback more clearly. Use this time to brainstorm potential changes, evaluate their impact, and plan your next steps. It's like giving yourself a moment to catch your breath before diving back into the creative process.

Think of this step as putting on a show. You've rehearsed (listened to feedback), fine-tuned your performance (reflected on the feedback), and now it's time to shine on stage (implement the changes). Taking action shows that you're serious about growth and improvement. It also encourages a culture where feedback is seen as a positive tool for collective success. By visibly implementing changes, you inspire your peers to embrace feedback with the same proactive attitude, fostering an environment of continuous improvement.

Make the necessary adjustments to your content based on the feedback. This could involve rewriting sections, changing visuals, or altering the content strategy approach. Use analytics to measure the impact of the changes. Look for improvements in key performance indicators (KPIs) such as engagement rates, conversion rates, or content reach. Assess what worked well and what didn’t. Use this analysis to refine your content strategy further.

Take a moment to breathe and collect your thoughts before responding to feedback. Keep your body language and tone neutral and positive. Avoid crossing your arms, frowning, or using a defensive tone. Consider the validity of the feedback and how it can be applied to improve your work. Think about your initial reaction to the feedback and what triggered it. This can help you manage similar situations in the future. Engage in continuous learning and development to build your skills and knowledge, which can make feedback less daunting.