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Here's how you can master delivering effective presentations in corporate finance.

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Mastering the art of delivering presentations in corporate finance is crucial for communicating complex financial strategies and data effectively. Whether you're presenting to stakeholders, clients, or colleagues, the ability to convey information clearly and persuasively can make a significant difference in your professional impact. In corporate finance, where decisions are often based on the interpretation of financial data and projections, your presentation skills can set you apart as a knowledgeable and competent professional. With the right approach, you can transform figures and financial concepts into compelling narratives that drive decision-making.

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Sophie Dillon, CPA, CA

Finance Leader

1 Know Your Audience

Understanding your audience is the bedrock of any successful presentation, especially in corporate finance. You must tailor your content to their level of expertise, interests, and what they value most in the information you're providing. For instance, if you're presenting to executives, focus on key financial outcomes and strategic implications rather than delving into granular data. Conversely, when your audience is composed of financial analysts, they might appreciate more detailed methodologies and data points. Always ask yourself what your audience needs to know and how you can deliver that information in the most accessible way.

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Victor Gallo

1% | GBM
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Al adaptar tu presentación a las necesidades e intereses específicos de tu audiencia, puedes asegurarte de que tu mensaje sea escuchado y comprendido. Recuerda que comprender a tu audiencia es la clave para realizar presentaciones financieras exitosas.

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2 Structure Clearly

A clear structure is vital when presenting complex financial information. Start with an introduction that outlines the objectives and key points of your presentation. This sets expectations and provides a roadmap for your audience. Follow with a logical flow of information, grouping related data and insights together. Use signposting language to guide your audience through the presentation, making it easier for them to follow your argument. Conclude with a summary of the main points and a clear call to action or implication of the data presented.

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Victor Gallo

1% | GBM
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Resume los puntos principales de la presentación y reitera las conclusiones clave. Proporciona una clara llamada a la acción o una implicación de los datos presentados.

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3 Visual Aids

Visual aids are powerful tools in corporate finance presentations. They can help illustrate trends, compare figures, and highlight key data points. Use graphs, charts, and tables to break up text and make complex information more digestible. However, ensure that each visual is clear, well-labeled, and directly relevant to the content you're discussing. Overloading slides with too much information or using overly complicated visuals can confuse your audience rather than aid their understanding.

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Victor Gallo

1% | GBM
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Canva: Canva es una herramienta de dise?o en línea popular que ofrece una amplia gama de plantillas, elementos y herramientas para crear todo tipo de contenido visual, incluidas infografías, presentaciones, publicaciones en redes sociales y más. Es fácil de usar, incluso para principiantes, y ofrece una versión gratuita con muchas funciones.

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4 Practice Delivery

Delivery can make or break a presentation. You need to practice not just what you're going to say, but how you're going to say it. Pay attention to your pacing, tone, and body language. A confident delivery helps engage the audience and reinforces the authority of your content. Practice in front of a mirror or record yourself to self-evaluate and adjust accordingly. Remember, even the most well-designed presentation can fall flat if delivered poorly.

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Sophie Dillon, CPA, CA

Finance Leader
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Strong presentation skills come with practice. While being knowledgeable on the subject matter is important, it is crucial to refine the skill of translating that expertise for an audience and communicating it effectively to inspire action. Practicing delivery ensures that your message is clear and compelling, ultimately making a the desired impact on your audience.

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Victor Gallo

1% | GBM
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Práctica y preparación: Practica tu presentación con anticipación, tanto en solitario como frente a otros. Ensaya tu discurso, modula tu voz y presta atención a tu lenguaje corporal. Confianza y entusiasmo: Proyecta una imagen segura y entusiasta. Tu pasión por el tema contagiará a la audiencia y mantendrá su interés. Conexión con la audiencia: Establece contacto visual con tu público, sonríe y utiliza gestos naturales para conectar con ellos a nivel personal. Manejo del tiempo: Controla el ritmo de tu presentación y asegúrate de cubrir todos los puntos clave dentro del tiempo asignado.

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5 Handle Q&A

In corporate finance presentations, expect questions and be prepared to handle them with confidence. Anticipate potential queries and rehearse clear, concise responses. During the Q&A session, listen carefully to each question before answering and maintain a respectful tone even if challenged. This part of the presentation is an opportunity to demonstrate your depth of knowledge and ability to think on your feet.

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Victor Gallo

1% | GBM
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Anticipa posibles preguntas y prepara respuestas claras y concisas. Mantén un tono profesional y amable durante las interacciones con la audiencia.

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6 Stay Updated

The corporate finance field is dynamic, with frequent changes in regulations, market conditions, and financial models. Ensure that you're up-to-date with the latest trends and information. This not only bolsters your credibility but also ensures that your presentations reflect current realities. Continuous learning and staying informed will help you provide valuable insights during your presentations.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Daria Fedechkina, CMA, CSCA

Strategic, Data-Driven CFO | Automating and Transforming Finance Through Data and Analytics | Combining Data, AI and Experience for Strategic Decision-Making | Finance Leader in Digital Transformation and Business Growth
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1. Grab Attention from the Start: Begin by captivating your audience with something compelling. For example, one of my colleagues kicked off every presentation with a photo he took himself that related to the topic (he also explained why he had chosen that particular photo). This personal touch immediately caught the audience's interest and built a connection. 2. Keep Your Audience Engaged: Integrate interactive elements like polls, questions, or small group discussions to maintain audience engagement. These tactics add dynamism to the presentation 3. Outline Next Steps: Conclude your presentation with a recap of key points and actionable next steps. Communicate what you want your audience to do with the information provided.

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Here's how you can master delivering effective presentations in corporate finance.

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1 Know Your Audience

2 Structure Clearly

3 Visual Aids

4 Practice Delivery

5 Handle Q&A

6 Stay Updated

7 Here’s what else to consider

Corporate Finance

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