Here's how you can maintain flexibility and an open mind as a copywriter.

Flexibility in copywriting? It's my middle name. I roll with the punches, adapt on the fly. Client wants a rewrite? No sweat. Trend shifts overnight? I'm on it. Staying open-minded keeps my copy fresh and clients happy. It's like surfing, ride the waves, don't fight them. And tools like Trello keep me nimble, juggling projects without dropping the ball. That's how I stay sharp and deliver gold, every time.

We all know that content is king. But the king’s landscape is constantly changing. So as content and copywriters, we need to be willing to adapt our writing style and approach to meet the needs of different clients and projects. Be open to learning new software and tools that can help us to be more efficient and effective.

The world around us is constantly evolving, whether it's advancements in technology, shifting trends, or changes in how we live. The key to success in this dynamic environment is adaptability to change. This applies directly to copywriting. The style and approach used to craft a copy 10 years ago wouldn't necessarily resonate today. Looking ahead, the next decade will likely bring even greater changes due to advancements in technology across industries, new business practices, and evolving lifestyles. Copywriting needs to adapt to these changes to remain effective.

Weirdly enough, I attribute my shift in mindset to improv comedy. The quips and jokes are hilarious more often than not, but the instant adaptability is a skill I believe sets the truly talented improv comedians apart. Bringing it to bear, instead of dismissing ideas too quickly, I build on them, exploring where they might lead. This approach has opened up new creative possibilities and helped me develop a more positive and open-minded attitude towards my work

If you're seeking a career in humanities, you HAVE TO TRAIN ON EMPATHY. Here's how: ????Active Listening: Do your best to understand the underlying emotions and motivations of people in your interactions, including sentiments and body language ??Engage in Research: Go beyond hard data to understand your audience’s lifestyle, values, and challenges. Pay attention to the language they use and the problems they face ??Experiment with Storytelling: Empathy flourishes in shared experiences. Fake it 'till you make it ??Reflect & Relate: Put yourself in the shoes of the end-user and think about impact, pain points, real benefits, etc. ??Transparent Communication: Promote a collaborative spirit by acknowledging and respecting all perspectives

I'm the copywriter that's typically glued to their screen. I don't like to leave tasks until they are done. From my experience, you actually produce better ideas when you step away for a moment and let the words simmer. Be more flexible with yourself and allow your brain some time to process your ideas. Finally, always be willing to try different types of copy. Keep an open mind when it comes to new platforms or client preferences. This will keep your tool box full and your skills sharpened!