Here's how you can improve IT Sales performance using customer feedback.

Feedback is called the breakfast of champions if taken positively. The following must be done to make the whole process effective and efficient 1. When feedback is given , listen to understand, not to just reply 2. Visualise the holistic picture of this whole process and how it’s designed to help you up the sales game 3. Implement the feedback 4. Measure the feedback’s effectiveness 5. Document the impact you have experienced 6. Conduct periodical surveys with teams 7. Eliminate insubordination 8. Voice out about its ctriticality for business and it’s scalability in every meeting Besides the above point, so may other theories work well in the whole process - however the bottom line ( Feedback is the breakfast for champions)

Improving IT sales performance through customer feedback starts with actively listening to your clients. Regularly gather feedback via surveys, interviews, or follow-up calls to understand their needs and pain points. Use this information to refine your sales approach, tailor your solutions, and address common objections more effectively. Sharing feedback with your team can also inspire new strategies and foster a customer-centric culture. By continuously integrating client insights into your sales process, you can build stronger relationships and drive better results.

Customer should read carefully first Our product. Then he has to explain intelligently. Every quality of the product must be understood. Different from others, our product should be presented to the customer. The customer cannot be misunderstood. It should be remembered.

Create a structured feedback loop where you regularly collect, analyze, and act on customer feedback. This system should include multiple touchpoints, such as post-sale surveys, regular check-ins, and feedback forms during the sales process. Example: Implement a Feedback Loop System that includes automated post-sale surveys, quarterly check-ins with clients, and feedback forms during demo sessions. Use this data to identify common pain points and opportunities for improvement.

Perform a thorough analysis of customer feedback to uncover patterns and trends that can inform your sales strategy. Look for recurring themes related to product features, sales tactics, or customer service. Example: Regularly analyze feedback to identify recurring issues or requests. For example, if multiple customers mention difficulty in understanding certain features, it could indicate a need for better training or clarification during the sales pitch.

Use the insights gained from feedback to tailor your sales pitch to address common customer concerns and highlight features that resonate most with your audience. Example: If feedback reveals that customers are particularly interested in specific features like data security or ease of integration, adjust your sales pitch to emphasize these aspects, and provide concrete examples of how they benefit the customer.

Use feedback to drive product enhancements or new feature development. Address common requests or pain points to make your solution more attractive and better suited to customer needs. Example: Based on feedback, you might discover a demand for additional reporting capabilities. Use this insight to prioritize this feature in your product development roadmap, ensuring that future releases meet customer expectations.

Aprovechando la última parte de este interesante articulo, me gustaria aportar.. Tengo 59 a?os, he vivido la evolución de la informàtica y la comunicación en la empresa, desde jocencito. Los progresos habidos han supuesto un incremento notable en la eficiència de la gestión. Sin embargo, la IA , es ahora un avance espectacular que incluso asusta por el uso que se le pueda llegar a dar. Este articulo es sólo una peque?a muestra del nivel de eficiencia que se puede conseguir en este entorno y muchos más.. Espero y deseo, por el bien de todos, que la conciencia del talento humano que entrena la IA, sea por siempre instransferible y siga siendo el factor que diferencie al ser humano de la màquina.