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Here's how you can effectively network at industry events in the training field.

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Networking is a vital skill in the training industry, where sharing knowledge and building relationships can lead to new opportunities and insights. Whether you're a seasoned professional or new to the field, industry events provide a unique platform to connect with peers, mentors, and potential clients. The key to effective networking lies in preparation, engagement, and follow-up. By mastering these steps, you can create meaningful connections that benefit your career and personal growth.

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1 Prepare Thoroughly

Before attending any industry event, research the attendees and companies that will be present. Identify who you want to meet and why. Understand their roles, recent work, and interests. This background knowledge will enable you to have relevant and engaging conversations. Prepare a succinct introduction of yourself that highlights your expertise and objectives. Remember, the goal is to make connections that are mutually beneficial, so clarity about what you bring to the table is essential.

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2 Engage Genuinely

At the event, approach networking with a mindset of building authentic relationships rather than just collecting business cards. Engage in genuine conversations, listen actively, and show interest in what others have to say. Ask thoughtful questions that demonstrate your knowledge of the training field and the challenges it faces. This approach not only leaves a lasting impression but also opens doors for deeper discussions and potential collaborations.

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Shonnah Hughes ?

Vice President Global Alliances | Global Product Partnership Leader | Salesforce MVP | Strategic Growth & Innovation | Diversity and Inclusion
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Approach networking with an open and friendly attitude. Smile, make eye contact, and engage in genuine conversations with others. Listen actively, ask thoughtful questions, and show interest in learning about their work and experiences.

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3 Offer Value

Networking is a two-way street. Always think about how you can provide value to the people you meet. Perhaps you can share insights from your own experience, offer resources, or connect them with someone in your network. By focusing on what you can offer rather than what you can gain, you establish yourself as a resourceful professional and someone others want to keep in their network.

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Shonnah Hughes ?

Vice President Global Alliances | Global Product Partnership Leader | Salesforce MVP | Strategic Growth & Innovation | Diversity and Inclusion
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Look for ways to add value to your network by sharing relevant resources, offering assistance or advice, and making introductions to others who may benefit from connecting. Building a reputation as a helpful and supportive member of your industry community will strengthen your network over time.

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4 Exchange Contacts

When a conversation goes well, don't hesitate to exchange contact information. Have your business cards ready, or if you prefer digital methods, connect on professional networking platforms right then and there. Make sure to personalize the connection request with a note about your conversation to help the other person remember you. This small detail can make a big difference in how your new connection perceives your follow-up.

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5 Follow Up Promptly

After the event, follow up with your new contacts within a few days while the connection is still fresh in their minds. Send a personalized message recalling your conversation and expressing interest in keeping in touch. If you discussed potential collaborations or the exchange of resources, now is the time to bring it up again. Prompt follow-up demonstrates your professionalism and commitment to building a lasting relationship.

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Shonnah Hughes ?

Vice President Global Alliances | Global Product Partnership Leader | Salesforce MVP | Strategic Growth & Innovation | Diversity and Inclusion
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follow up with the people you've met to express appreciation for the conversation and reinforce the connection. Send personalized follow-up emails or LinkedIn messages referencing specific topics discussed and proposing next steps, such as scheduling a follow-up meeting or exploring potential collaboration opportunities.

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6 Stay Connected

Finally, maintain the connections you've made by periodically checking in with your contacts. Share relevant articles, congratulate them on their achievements, or simply drop a note to say hello. Staying connected ensures that your network remains active and that you're top of mind when opportunities arise. Remember, the most fruitful professional relationships are those that are nurtured over time.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Shonnah Hughes ?

Vice President Global Alliances | Global Product Partnership Leader | Salesforce MVP | Strategic Growth & Innovation | Diversity and Inclusion
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Use social media platforms like LinkedIn to connect with professionals before and after the event. Send personalized messages to introduce yourself, express interest in connecting, and follow up on conversations initiated during the event.

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Here's how you can effectively network at industry events in the training field.

1

2

3

4

5

6

7

1 Prepare Thoroughly

2 Engage Genuinely

3 Offer Value

4 Exchange Contacts

5 Follow Up Promptly

6 Stay Connected

7 Here’s what else to consider

Training

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Here's how you can effectively network at industry events in the training field.

1

2

3

4

5

6

7

1 Prepare Thoroughly

2 Engage Genuinely

3 Offer Value

4 Exchange Contacts

5 Follow Up Promptly

6 Stay Connected

7 Here’s what else to consider

Training

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