INVIDI Technologies Corporation

Exciting update from our partner Disney Star on how addressable advertising to Tata Play Ltd linear TV subscribers is delivering thrilling results for them. Using INVIDI’s platform, brands are able to engage high-value consumers, in targeted geographies. Further, this has brought new brands to linear TV, expanding the TV advertising ecosystem. https://shorturl.at/lnero

This week, we’re diving into the second part of the final module of?The Business of Addressable Advertising! Ever wondered how addressable advertising actually works? Join us as we explore how INVIDI ensures advertisers connect with the right audience, regardless of who, what, when, or where. In our free video series, we unpack the various technologies used to deliver targeted ads and highlight key factors that shape effective addressable advertising systems. Don't miss out on this opportunity to enhance your understanding:?https://bit.ly/3MTj0y6 #adtech #addressable

Milind S., INVIDI's director of audience data and demand partnerships is speaking at Vietnam in View October 9th. If you're in the Ho Chi Minh City area, don't miss his presentation! #addressableadvertising #AVIA #audiencemeasurement #VietnamInView

INVIDI Technologies celebrates another key milestone as we announce a global partnership with THAICOM PUBLIC COMPANY LIMITED and PSI Corporation to introduce addressable advertising on live TV in Thailand. This alliance marks a significant advancement for the region’s media industry to deliver precision targeting, increased revenue opportunities, and an enhanced viewer experience. Together, we are setting a new standard in the industry and paving the way for a more personalized and data-driven marketing strategy in one of Southeast Asia's largest markets. Read the announcement here: https://bwnews.pr/3XFYK7W #AddressableAdvertising #MediaInnovation #GlobalPartnership

In the last segment?of INVIDI’s series, The Business of Addressable Advertising, we’re diving into one of the most important aspects of addressable ad technology:?maintaining viewer privacy. At INVIDI, we believe that collecting necessary data for successful campaigns and protecting viewer privacy are equally important. Our video series showcases how we achieve this balance. With our extensive experience in building addressable businesses, we invite you to watch our free video series and learn everything you need to know about addressable advertising: https://bit.ly/3RcpBHd #addressableTV #adtech

INVIDI's CEO Dave Downey joins Vivek Couto, executive director of Media Partners Asia, for an insightful discussion about the industry-changing revenue potential of addressable advertising in India and Southeast Asia today at #APOS Bali. Don't miss it! #ott #addressabletv #aposlive

Of the over 480M video streaming consumers in India, the largest segment view AVOD content.?Prasad Sanagavarapu, COO of INVIDI Technologies, the leader in addressable TV advertising, will moderate the panel "Moneyball: AVOD, SVOD, FAST or more - The Winning Monetisation Strategy” at OTTVerse on October 5. #ott #addressableTV #streaming

Interested to learn what forecasting is, and how accurate forecasting enables data-driven decisions that maximize campaign impact and drive your business metrics forward? Watch this week’s segment of the Business of Addressable Advertising and discover how INVIDI optimizes ad placements and budget allocation to align with business objectives while providing insights into inventory and audience behavior: https://bit.ly/3MTj0y6 #addressableTV #adtech #forecasting

Exciting news from the Cynopsis #BigTV Summit today, where Bruce Anderson, Jason Brown, and Adam Paul will be speaking on a panel about the future of addressable TV. Bruce will share insights on the evolving landscape of television advertising and discuss key trends that are shaping the industry. Attendees can expect valuable perspectives on how addressable strategies can be integrated into broader advertising approaches. He will also touch on emerging opportunities for advertisers as they plan for 2025. This is an event you won't want to miss! VAB Charter Communications LiveRamp #addressableTV #NYC

Bruce Anderson is ready to talk all things #addressable TV at the Cynopsis #BigTV Summit! Do you have questions about addressable? Let us know and we'll share his expert answers.