Here's how you can develop your personal brand and thought leadership platform through continuing education.

The great thing about becoming a creator or thought leader is that you can start at any moment. Record yourself speaking into your phone. Write a few short posts for LinkedIn or a longer blog post. The important thing is to get started. The important thing is not to overthink and paralyze yourself. Your first article or blog post will not be your best one but it will be your first, and that’s a huge step! The key is to find your voice. Write and/or speak until the words pouring out are yours, from the heart, convicted. That’s when your content will resonate with other people, and a community will form around your ideas and message. You will be aligned with your mission then!

Use linkedin learning to upgrade your skills. Leverage your USP and publish compelling stories. Speak at industry conferences to share your insights and network with other experts. Join professional associations and actively participate in their events and activities. Partner with other experts on research projects, articles, or industry initiatives. Collect and share testimonials from clients, colleagues, and industry leaders. Track engagement on your articles, webinars, and posts.

Don't be afraid of showing your incompleteness! You won't loose the trust of people, even if you show that you are still learning and don't now everything yet. Quite the opposite in fact, you'll show them you are eager to learn more and be better, for them too.

Strive to have a heart and a head for curiosity and experiential learning, not just for your profession, but in your personal life too. Many paths are interconnected, so one may take you far somewhere else, while another may bring you back. Either way, those experiences mold your thinking.

Networking transcends contacts; it's about cultivating genuine connections in your industry. Continuing education offers a platform to engage with instructors, peers, & experts, fostering collaboration and mentorship. Actively participating in your professional community enhances visibility and credibility. Contribute insights to solidify your reputation as a thought leader and unlock new opportunities. Networking isn't just about what you gain; it's about what you give, enreching the collective knowledge & advancing the field.

Meaningful networking could be accomplished by aligning efforts with continuing education goals and personal and professional values. Start with values then goals; then seek the resources that will help you accomplish those goals. People can be resources! Aligning learning values and goals with resources will help achieve goals and focus networking efforts - saving time and energy and resulting in meaningful connections.

As you venture into new areas professional, social or voluntary interactions, networking is a natural byproduct of such gatherings. If nothing else, everyone in such a gathering starts off with at least one common denominator. From that common denominator, you make friends as you discover other common interests in different individuals. In the course of my serving the law society in my younger days some 20 years ago, my contributions were noticed and appreciated by a fellow volunteer who was managing a large law firm. He offered me a job which now forms part of my curriculum vitae. We remain good friends to date and I still lunch with him weekly. Expand your scope, make friends, and soar.

Networking is an important aspect of continuing education. It is beyond knowing those people but more towards trying to learn and imbibe what each node in your network has to offer or is best at. This creates a web of learning that 1. Acts as a brilliant platform to build your brand on as your network is party to your growth journey 2. Expand your knowledge horizon 3. Create an ecosystem or community of experts to tap into. But in all of this remember that your network is a two way highway where you contribute as much as you gain out of it

Your best thought leadership opportunities will come through the people in your network, so it's imperative that you continuously build and nurture relationships throughout your career. Look to the people alongside you on your ongoing educational journey, whether that's in communities, professional organizations, or classes/online courses you're part of - those are your best future connections. Also look to those leading the rooms (virtual or otherwise) as potential people to add to your network, like instructors, leaders, or guest speakers. Don't count them out simply because they're farther along the path than you - most people are more than willing to connect with and support people on their way up.

Content is central to thought leadership. It is how you share your ideas, learning and knowledge with your audience. Content comes in many forms- post, articles, blogs but also videos, talks and books. Repurposing your content to suit the format best suited for the platform or medium you are using. This also helps that your messaging and ideas are consistent and coherent message is shared wherever your audience finds you. Don’t try to be all things to all people. People identify with you for the value you bring in certain fields or areas

I have found that creating continuing education courses is a great way to get your name out there. If you find the right platform, the continuing education courses are saved and shared with a large group of people who view them long after you present the content for the first time. I have found the time putting together these courses is well worth the exposure I have gotten.

Too many folks are waiting to finish their course, degree, or certification before they start building a body of work… But I’d argue that what’s *really* happening is that you’re waiting for the program to give you the “authority” to speak on topics that you care about. But continuing to wait means that you’re missing out on tremendous opportunity, such as the opportunity to share what you’re learning in real-time, the opportunity to start developing your voice in the industry, and the opportunity to start contributing to your field Also: “Beginner energy” is contagious. People love learning what you’re learning. But if you keep waiting, you’d be missing out on potential professional opportunities and personal growth opportunities.

From what I've experienced and observed, video content is an impactful medium for building thought leadership as well as your personal brand. Becoming a go-to in your industry requires you to position yourself as an authority, but it's also crucial to bring out the human behind your brand. That's who your audience will relate to and come back for.

focus on your strengths and core competences to grow your brand. You can create great content through blogging , podcasts, videos and social media. Produce your own high quality content and not AI Driven content It will show your thought leadership, high level of expertise and people following you will trust you and refer more people to you, as a great resource. Your content will also reflect your values , your ethical values and your abilities and empathy towards others. You need to spend time filling in your own cup, through reading books , meditating , praying, practicing mindfulmess and being physically active to clear your mind daily. Your content can grow your following audience if you use catchy titles and recognize others.

Strategy is everything. Don't wildly comment on everybody's post. Be strategic about engaging and interacting. If you operate from a place of 'throwing it against the wall to see what sticks', you have no clear compass. Additionally, decide why you'd want to interact or engage in certain forums. Do you want to build a casually professional rapport? Do you want to build a strong work relationship or eventually collaborate with that person? Do you simply like their personality and participating in the light moments they create? Know what your goals are and strategise from there.

Strategic visibility is very important to establish your personal brand & thought leadership. Engage actively on platforms where your audience thrives, contribute to discussions, and offer insights. Secure speaking opportunities at conferences, participate in panel discussions, and get featured in industry publications. Continuously educate yourself to stay ahead in your field, enhancing your ability to contribute meaningfully to the discourse.

La visibilidad estratégica y el liderazgo intelectual es clave. Tener una estrategia de marca personal es una manera para que las personas ambiciosas mejoren su reputación en línea. Sin embargo, la marca personal también da lugar a lo siguiente: Mayor credibilidad a medida que exhibes tus habilidades y resaltas tus conocimientos. Por ello hay que cuidar todo lo que compartimos, las opiniones que vertemos, los foros donde participamos y lo mas importante: nuestro discurso tiene que ser coherente y alineado con lo que nuestros actos hablan de nosotros.

Strategic visibility is the secret ingredient to building a string personal brand presence. Carefully aligning contents, communication and style with target audience 7th sense, using the channels they are present on is an all time winning strategy. The key us to be strategic, the formula is- Language + Content / channels= visibility.

Descubra onde as pessoas do seu segmento costumam consumir conhecimento, esteja presente e ofere?a ajuda. Muitas vezes, convites para eventos podem parecer insignificantes ou consumidores de tempo - que é bastante escasso hoje em dia, mas será neles que você poderá fortalecer a sua marca e ampliar a sua rede. Outra dica, em rela??o a visibilidade estratégica, tenha aten??o com os meios de comunica??o e contato que você oferece. Se der o número do seu celular, responda ao ser contatado. Se o meio for o correio eletr?nico, fa?a o mesmo. Pode haver alguma demora, mas nunca deixe de responder!

Reverse mentoring is great for senior executives and subject matter experts. Get the perspective of a younger person to tune-in to changes you might not sense without these conversations.

Feedback is a crucial part of the self-directed learning process, and actually a skill that can be developed and refined. Thinking about seeking and applying feedback as a skill might help someone who is apprehensive to get started on creating a supportive, effective feedback loop. Start small with asking for feedback from a trusted few, applying the feedback, reflect on that process, and then refine the skill and expand your network, which may also lead to having more confidence in your personal brand.

El feedback de nuestro público, de nuestros colegas etc... es esencial, pero sobre todo lo es por: 1- Para conocernos mejor. Autoconocimiento en estado puro. 2- Para mejorar. Conociendo nuestras debilidades tenemos la capacidad de decidir cuáles son limitantes y cuáles no, y crear un plan de acción de mejora. 3- Para aprovechar lo mejor que hay en nosotros. Conociendo nuestras fortalezas podemos desarrollar nuestra propuesta de valor, nuestro factor de elegibilidad y posicionarnos como un referente en la materia que queramos tratar y/o especializarnos.

Developing your own personal brand hinges on seeking feedback from peers, mentors, and your audience to enhance your thought leadership. Embrace insights to adapt & demonstrate your commitment to excellence. This responsiveness ensures your brand remains relevant & respected.

Take any comment, negative or positive, as professional growth. Create a circle of trusted individuals from all aspects of your career and really hear what they have to say. See what you can apply to your personal brand now, what you can build towards, and what you can put more effort into working now to create and learn as best as you can.

Minha última contribui??o hoje é... Nunca é tarde para come?ar! Desenvolvimento de novas competências e rede de contatos é algo que deve ser priorizado ao longo de toda a nossa vida, inclusive após o período laboral! Boa sorte, bons estudos e boas conex?es!

In my experience was very helpful and productive to find different mentorship programs. You would be surprised how many smart, intelligent, experienced people can and want to help you in your professional journey. Depends on your needs there are a lot of programs, communities, networks like 1871, Gildre, score.org, etc. Just check it!

Developing your personal brand through leadership platforms involves leveraging various channels to showcase your expertise and thought leadership. Here are some steps you can take: 1. Identify the leadership platforms that align with your brand and expertise. 2. Engage actively on these platforms. 3. Offer to speak at events or webinars. 4. Write articles or blog posts. 5. Create or participate in podcasts and video series. 6. Mentor others. 7. Collaborate with other thought leaders. 8. Consistently deliver value.