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Last updated on 2024年7月27日

Here's how you can convey the significance of innovation to stakeholders as a program manager.

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As a program manager, you're at the helm of steering projects that can significantly impact your organization's future. Your role involves not just managing the logistics of programs but also ensuring that all stakeholders understand the importance of innovation within these initiatives. Innovation, the process of translating an idea or invention into a good or service that creates value, is a key driver of growth and sustainability in any organization. It's your responsibility to communicate this effectively to your stakeholders, who may range from team members and executives to investors and clients.

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Swarup Acharjee PRINCE2?,ITIL?

Program Mgmt. Leader and Product Innovator | Transforming Customer Experiences | Bridging Strategy and Tech. to Drive…
Aman Kaur??

Program Manager | Transformation & Strategy | Co-Chair DEI Network | STEM Enthusiast

1 Define Value

Understanding and articulating the value of innovation is crucial. Begin by defining what innovation means within the context of your program. It's not just about creating something new; it's about delivering value that solves problems or enhances the existing offerings. Explain how innovation can lead to competitive advantages, increased efficiency , or opening up new markets . Make sure to relate this back to the stakeholders' interests, showing how it aligns with their goals and the broader objectives of the organization.

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Aman Kaur??

Program Manager | Transformation & Strategy | Co-Chair DEI Network | STEM Enthusiast
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Show how innovation can lead to tangible business benefits such as increased revenue, market share, and competitive advantage. Use case studies or examples of successful innovations within the industry. Demonstrate how innovation aligns with the organization's strategic goals and long-term vision. This helps stakeholders see the relevance and necessity of innovative initiatives.

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Swarup Acharjee PRINCE2?,ITIL?

Program Mgmt. Leader and Product Innovator | Transforming Customer Experiences | Bridging Strategy and Tech. to Drive Human-Centered Solutions | LinkedIn Top Voice
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Define Value to convey the significance of innovation to stakeholders as a program manager. Clearly articulate how innovation drives business outcomes, improves efficiency, and enhances customer experience. Quantify the benefits, such as cost savings, revenue growth, and competitive advantage. By defining the value of innovation, you'll resonate with stakeholders, secure buy-in, and propel your program forward.

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Sneha Manam, MBA

IT PMO Manager l Senior Program Manager l Award-winning IT Leader l Business Transformation
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As a Program manager, see how innovation is helping your organization. Is it filling a helping reduce risk, or is it enabling opportunities? Is it making the organization better suited for the market shifts? Figure out how innovation is bringing value to the organization and communicate that to the stakeholders.

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Manav K.

Product Lead @ Amazon | IEEE Senior Member
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Innovation is a culture change and it has to be inculcated. We can facilitate this by - 1. Community of practice - 2. Showcasing case studies and pairing with engineering and other teams to showcase the benefits of newer technology and conducting demos that can pique interest. 3. Align with strategic goals - Make sure the innovation doesn't seem like a novelty. It should be sewn with business growth and/or customer experience or actual differentiation.

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2 Share Vision

A compelling vision is a powerful motivator. Share a clear and inspiring vision of what the innovation will achieve. This vision should paint a picture of the future that resonates with stakeholders' aspirations and addresses their concerns. By doing so, you help them see beyond the immediate costs and efforts, focusing on the long-term benefits and opportunities that innovation can bring. Your vision should act as a north star, guiding decisions and keeping everyone aligned and motivated.

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Swarup Acharjee PRINCE2?,ITIL?

Program Mgmt. Leader and Product Innovator | Transforming Customer Experiences | Bridging Strategy and Tech. to Drive Human-Centered Solutions | LinkedIn Top Voice
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Share Your Vision to inspire stakeholders and convey the significance of innovation as a program manager. Paint a vivid picture of the future state, highlighting how innovation will transform the organization, drive growth, and improve lives. Communicate with passion, confidence, and clarity, ensuring everyone understands the purpose, goals, and benefits of your innovative program. Envision, share, and achieve!

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3 Use Stories

Storytelling is a potent tool for making complex ideas accessible and engaging. Use stories to illustrate past successes or potential scenarios where innovation has made or could make a significant difference. These narratives should be relatable and highlight the human element of innovation—how it affects people's lives and work. By crafting stories that stakeholders can connect with emotionally, you help them internalize the value of innovation and support it more wholeheartedly.

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Swarup Acharjee PRINCE2?,ITIL?

Program Mgmt. Leader and Product Innovator | Transforming Customer Experiences | Bridging Strategy and Tech. to Drive Human-Centered Solutions | LinkedIn Top Voice
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Stories bring innovation to life and convey its significance to stakeholders. Share real-life examples, case studies, and testimonials that illustrate the impact of innovation on customers, employees, and the organization. By using narratives, you'll create an emotional connection, make innovation relatable, and inspire stakeholders to embrace change and support your program.

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4 Engage Dialogue

Fostering an open dialogue with stakeholders is essential. Encourage them to ask questions, express concerns, and offer ideas. This two-way communication not only helps clarify doubts but also makes stakeholders feel valued and involved. By engaging them in the conversation, you can address their specific needs and expectations, making the case for innovation more persuasive. Active engagement also helps in building trust and commitment, which are critical for the successful implementation of innovative initiatives.

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Swarup Acharjee PRINCE2?,ITIL?

Program Mgmt. Leader and Product Innovator | Transforming Customer Experiences | Bridging Strategy and Tech. to Drive Human-Centered Solutions | LinkedIn Top Voice
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By engaging in dialogue, you'll build trust, address skepticism, and collaboratively shape innovative solutions that resonate with stakeholders and drive program success. Engage in two-way conversations to understand the stakeholders' needs, concerns, and aspirations. Encourage feedback, ask questions, and listen actively.

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5 Leverage Data

While stories appeal to emotions, data appeals to reason. Provide concrete data that demonstrates the impact of innovation on performance, customer satisfaction, or other relevant metrics. This evidence should be clear, concise, and directly related to the stakeholders' interests. By presenting data, you give credibility to your argument and help stakeholders make informed decisions based on facts rather than assumptions or gut feelings.

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Aman Kaur??

Program Manager | Transformation & Strategy | Co-Chair DEI Network | STEM Enthusiast
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Use data and research to support your claims about the benefits of innovation. Provide statistics, trends, and insights that underscore the importance of staying ahead in a rapidly changing market. Share stories of successful innovations from other companies or within your own organization. Highlight the processes, challenges, and outcomes to provide a comprehensive understanding.

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6 Plan Action

Finally, present a strategic action plan that outlines how the innovation will be implemented. This plan should include specific steps, timelines, and resource allocations . It's important to show stakeholders a clear path from the current state to the desired innovative outcome. By detailing the plan, you demonstrate preparedness and control, which can alleviate concerns about the risks associated with innovation . A well-thought-out action plan can be a decisive factor in gaining stakeholder buy-in.

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7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?

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Aman Kaur??

Program Manager | Transformation & Strategy | Co-Chair DEI Network | STEM Enthusiast
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Propose pilot projects to demonstrate the feasibility and benefits of innovative ideas on a smaller scale before full implementation.

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Here's how you can convey the significance of innovation to stakeholders as a program manager.

1

2

3

4

5

6

7

1 Define Value

2 Share Vision

3 Use Stories

4 Engage Dialogue

5 Leverage Data

6 Plan Action

7 Here’s what else to consider

Program Management

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Here's how you can convey the significance of innovation to stakeholders as a program manager.

1

2

3

4

5

6

7

1 Define Value

2 Share Vision

3 Use Stories

4 Engage Dialogue

5 Leverage Data

6 Plan Action

7 Here’s what else to consider

Program Management

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感谢您的反馈

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