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Here's how you can communicate BI value to stakeholders for future career success.

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Understanding Business Intelligence (BI) is crucial for the success of any organization. It involves analyzing data to make informed decisions. As someone looking to advance in your career, it's important to effectively communicate the value of BI to stakeholders. This can be a challenge, especially if stakeholders are not familiar with BI concepts. However, with the right approach, you can demonstrate how BI tools and insights can drive business success, leading to a brighter future for both you and your company.

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Mario Nozima Junior

Data & Analytics Executive | Tech Strategist | Innovation Specialist | Startup Mentor
Lamprini Koutsokera

Business Intelligence & Data Engineer, Analytics Center of Excellence at National Bank of Greece | Career Mentor | 3X…
William Gomes

Supervisor de RH | Especialista em Treinamento | Analista de Negócios | Analista de Dados - Power BI | Poliglota |…

1 Define BI Value

Business Intelligence (BI) is a technology-driven process for analyzing data and presenting actionable information to help executives, managers, and other corporate end-users make informed business decisions. To communicate its value to stakeholders, start by defining what BI is and how it can address specific business challenges. Explain that BI encompasses a variety of tools, applications, and methodologies that enable organizations to collect data from internal systems and external sources, prepare it for analysis, develop and run queries against the data, and create reports, dashboards, and data visualizations.

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Mario Nozima Junior

Data & Analytics Executive | Tech Strategist | Innovation Specialist | Startup Mentor
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é importante conceituar valor dos dados. Em geral utilizamos o termo monetiza??o dos dados com o intuito de extrair valor monetário de dados de forma direta ou indireta. O valor monetário é obtido através da redu??o de custos ou aumento de receita. Exemplos de uso indireto podem ser produtos ou processos que produzem valor através do uso de dados e exemplos de uso direto vender dados ou servi?os de análise.

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2 Know Your Audience

When communicating BI value, it's essential to tailor your message to your audience. Understand their pain points, goals, and level of familiarity with BI. For stakeholders with limited technical knowledge, avoid jargon and focus on how BI solutions can solve their specific problems. For more tech-savvy stakeholders, delve into how BI can streamline operations, improve efficiency, and provide a competitive edge. By aligning your communication with their interests and needs, you ensure that the value of BI is clear and relevant to them.

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Lamprini Koutsokera

Business Intelligence & Data Engineer, Analytics Center of Excellence at National Bank of Greece | Career Mentor | 3X Microsoft Certified Azure & Power BI
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?? Tailor your message to align with the interests and priorities of different stakeholders. For example, executives may be focused on high-level insights and strategic outcomes, while operational teams may need more detailed, actionable data. ?? Use clear and concise language, avoiding technical jargon, to ensure your message is accessible. Highlight specific benefits such as improved decision-making, cost savings, and enhanced performance. ?? By understanding and addressing the unique needs of each audience, you can demonstrate the tangible value of BI, fostering support and driving future career success. #BIEngineer #KnowYourAudience #BusinessIntelligence

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3 Use Case Examples

One of the most effective ways to communicate the value of BI is through use case examples. These real-life scenarios demonstrate how BI has successfully addressed similar challenges in the past. Share stories of how BI insights led to cost savings, revenue growth, or improved customer satisfaction. When stakeholders can see tangible results, they're more likely to appreciate the potential impact of BI on their own objectives.

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Lamprini Koutsokera

Business Intelligence & Data Engineer, Analytics Center of Excellence at National Bank of Greece | Career Mentor | 3X Microsoft Certified Azure & Power BI
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?? As a BI Engineer, presenting specific instances where BI has driven significant business outcomes can make a compelling case. ?? For example, share a story about how implementing a new BI dashboard helped a sales team identify underperforming products, leading to strategic adjustments and a 20% increase in revenue. Or describe how predictive analytics improved inventory management, reducing stockouts and saving costs. ?? By showcasing these concrete examples, you not only highlight the tangible benefits of BI but also demonstrate your ability to leverage data for actionable insights, building credibility and advancing your career. #BIEngineer #BusinessIntelligence

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4 Visual Aids

Visual aids can be incredibly powerful in conveying the value of BI. They turn complex data into understandable and engaging information. Use charts, graphs, and dashboards to illustrate trends, patterns, and correlations that might be missed in raw data. By presenting data visually, you can help stakeholders grasp the insights more quickly and make a compelling case for how BI can benefit their role or department.

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Lamprini Koutsokera

Business Intelligence & Data Engineer, Analytics Center of Excellence at National Bank of Greece | Career Mentor | 3X Microsoft Certified Azure & Power BI
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?? As a BI Engineer, I leverage charts, graphs, and interactive dashboards to present complex data in a clear and compelling manner. ?? Visual aids help translate raw data into intuitive insights that stakeholders can easily grasp, regardless of their technical expertise. For example, a well-designed dashboard can quickly show trends, correlations, and anomalies, making it easier to convey the impact of BI initiatives on business performance. ?? By incorporating visual storytelling into presentations, I ensure that the value of BI is communicated effectively, fostering stakeholder buy-in and supporting my career growth. #BIEngineer #BusinessIntelligence

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5 Training Benefits

Another key aspect of communicating BI's value is highlighting the benefits of training. Inform stakeholders that investing in BI training can empower employees, leading to better data-driven decisions across the organization. When team members are proficient in using BI tools, they can independently extract valuable insights, reducing the dependency on IT and fostering a culture of analytics.

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William Gomes

Supervisor de RH | Especialista em Treinamento | Analista de Negócios | Analista de Dados - Power BI | Poliglota | Gest?o por dados | Lideran?a
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Como especialista em treinamento, percebo que pessoas que continuam a agregar valor às suas carreiras por meio de desenvolvimento profissional buscam ganhos n?o diretamente ligados ao aprendizado em si. A linha de pensamento que deve ser abordada, na realidade é de que a mudan?a ocorre o tempo todo à nossa volta e que para mantermos o valor que já possuímos devemos estar dispostos a buscar novos conhecimentos e tornar isso um hábito. Bons hábitos criam resultados e profissionais bem preparados criam oportunidades de crescimento naturalmente.

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6 Ongoing Support

Finally, assure stakeholders of the ongoing support that comes with implementing BI solutions. This includes technical support, updates to keep up with changing technologies, and resources for continuous learning. Stress the importance of having a reliable system in place that evolves with the business, ensuring that stakeholders feel confident in the investment and the future capabilities of BI.

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Here's how you can communicate BI value to stakeholders for future career success.

1

2

3

4

5

6

1 Define BI Value

2 Know Your Audience

3 Use Case Examples

4 Visual Aids

5 Training Benefits

6 Ongoing Support

Business Intelligence

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Here's how you can communicate BI value to stakeholders for future career success.

1

2

3

4

5

6

1 Define BI Value

2 Know Your Audience

3 Use Case Examples

4 Visual Aids

5 Training Benefits

6 Ongoing Support

Business Intelligence

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感谢您的反馈

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