To ensure alignment, stakeholders, (in this case Sales), should be regularly updated on the progress of the roadmap. This way, if any delays occur, they are informed early along with the reasons. Additionally, communicating the potential business impact of avoiding delays can help frame the situation from their perspective. From the product side, the Product Manager (PM) should proactively account for potential risks of delay during the planning and estimation stages. Identifying and addressing any blockers or early signs of delay ("Delay Symptoms") as soon as possible will help mitigate issues before they escalate.

Keep the sales team informed about any changes to the roadmap. Regular updates help manage expectations and build trust.Create channels for the sales team to share their insights and customer feedback. This helps them feel involved and valued. Work with the sales team to determine which features or products are most critical for current sales goals. Focus on delivering those first. Hold brainstorming sessions to discuss setbacks and co-create solutions. Encourage the sales team to communicate with customers about changes and set realistic expectations. Honest conversations can build loyalty. Prepare the sales team for potential objections or questions from customers regarding delays or changes.

Clearly explain the reasons for the delay and how it impacts the overall timeline. Offer a revised schedule with realistic deadlines and set clear milestones along the way. Keep the sales team informed about progress regularly, ensuring transparency. Work together to find short-term solutions that support their goals while the changes are in progress. By being proactive and maintaining open communication, you can align expectations and keep the sales team engaged and confident in the plan.

1. Communicate the delay early. 2. Work towards making a revised timeline. 3. The revised timeline should focus on prioritizing high-level tasks. 4. The tasks should be focused on the business goals.

Vender é uma ciência. E quando o time de produto n?o mergulha nas dificuldades enfrentadas pelos times de vendas o que acontece é um clima de nós contra eles. Esse mergulho precisa ser das duas partes. Tanto o time de produto precisa entender com o time de vendas as jornadas nos funis de pré-vendas, vendas e pós-vendas, como o time de vendas precisa estar inserido nas decis?es estratégicas e nos momentos de Discovery que abastece o Roadmap.