Building occupants are resisting new energy-efficient technologies. How can you overcome their objections?

1 Understand Concerns

To effectively address resistance, start by listening to the concerns of building occupants. They might worry about the comfort implications of energy-saving measures, such as reduced lighting or changes in temperature . Empathize with their concerns and provide clear, evidence-based explanations about how the new technologies will work and why they're beneficial. If occupants understand that the changes will not negatively impact their comfort but will contribute to cost savings and environmental stewardship, they may be more open to adopting new practices.

2 Engage Occupants

Involvement is key to overcoming objections. Engage building occupants in the decision-making process by inviting them to meetings, forming committees, or conducting surveys to gather input on proposed changes. When people feel they have a say in the changes that affect their environment, they are more likely to support and adapt to new technologies. Make sure to communicate the long-term benefits, such as reduced energy costs that could be redirected to other facility improvements.

3 Demonstrate Value

Showcasing the value of energy-efficient technologies can make a difference. Arrange demonstrations or pilot programs that allow occupants to see the benefits firsthand. For instance, if you're implementing a new HVAC system , set up a comparison area where they can experience the improved air quality and comfort levels. Real-life examples of how the technology improves the working or living environment can help alleviate concerns and encourage acceptance.

4 Provide Training

A lack of understanding can lead to resistance. Ensure that you provide comprehensive training and resources to educate building occupants about how to use the new technologies. Clear instructions, easy-to-understand guides, and hands-on demonstrations can demystify new systems, making them less intimidating. When occupants feel confident in their ability to control their environment, they're more likely to embrace change.

5 Offer Incentives

Sometimes, incentives can be a powerful motivator for change. Consider implementing reward programs that recognize and celebrate individuals or departments that excel in adopting energy-efficient practices. These could include recognition in company communications, small prizes, or even a reduction in personal utility costs for those in residential settings. Incentives can create a positive association with energy efficiency and encourage a culture of sustainability.